Expert Consulting.

Impactful Change.

I help businesses move forward

Digital - Marketing - Product - Websites

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About Me

Your Success, is My Focus

I keep things simple and focused on your business objectives. My consulting services offer practical solutions in branding, website development, marketing execution, and product strategy, all designed for measurable growth.

My journey began 30 years ago at Grolier Interactive, where I was first introduced to software product development. Over the subsequent 30 years, I've built products, developed membership businesses, created integrated marketing campaigns, and designed everything from packaging and brands to websites.

Today, I seek opportunities to collaborate with companies to achieve successful outcomes. Whether it's developing new products or enhancing existing ones, I devise strategies, features, and capabilities that resonate with end users.

I offer hourly or project-based rates. My pricing is affordable. Contact me for a quote on a project or for hourly pricing details.

LinkedIn profile

I work on a project or hourly rate. Contact me for details.

Fill out my form, or email me at chris@cjhconsultant.com

What I Do

Digital Strategy

Digital Strategy Development

Creating comprehensive plans to leverage digital channels for business growth.
Defining objectives, target audiences, and engagement tactics.

Market Analysis

Analyzing market trends, competitor activity, and customer behavior.
Identifying opportunities and potential challenges in the digital landscape.

Websites

Enterprise and small business websites

Product Development

Market Research and Analysis

Identifying market trends, customer needs, and competitive landscapes.

Product Strategy Development

Defining product vision, goals, and roadmaps -Aligning product strategy with overall business objectives.

Concept Development and Ideation

Generating and evaluating new product ideas.
Facilitating brainstorming sessions and innovation workshops.

Product Design and Development

Product Design and Engineering:

Creating product specifications and prototypes.

User Experience (UX) and User Interface (UI) Design

Designing user-friendly and intuitive products.
Conducting usability testing and gathering user feedback.

MVP Development:

Developing MVPs for testing and validation.
Conducting product testing and gathering feedback.

Product Launch and Management

Go-to-Market Strategy

Developing launch plans and marketing strategies.
Planning product distribution and sales channels.

Product Management

Strategic Product Planning:

Product Vision and Strategy Development:

Defining product vision, goals, and roadmaps.
Aligning product strategy with business objectives.
Conducting market analysis and competitive research.

Market Research and Customer Analysis:

Conducting market research to identify customer needs and trends.
Analyzing customer feedback and data to inform product decisions.

Product Development and Execution:

Product Road mapping and Prioritization:

Creating and managing product roadmaps.
Prioritizing features and initiatives based on business value and customer needs.

Requirements Gathering and Definition:

Gathering and documenting product requirements.
Creating user stories and acceptance criteria.
Bridging the gap between technical and business stakeholders.

Product Launch and Go-to-Market Strategy:

Developing launch plans and marketing strategies.
Coordinating cross-functional teams for successful product launches.
Helping to define key performance indicators and measure the success of product launches.

Product Optimization and Improvement:

Product Analytics and Performance Tracking:

Setting up and analyzing product analytics.
Identifying areas for product improvement.
Using data to drive product decisions.

User Feedback and Iteration:

Gathering and analyzing user feedback.
Iterating on product features based on user insights.
Implementing A/B testing.

Product Lifecycle Management:

Planning for product updates, end of life, and transitions.

Digital Experience

User Experience (UX) Analysis and Improvement:

Conducting user research to understand customer needs and pain points.
Analyzing website and app usability.
Designing user-centered interfaces.
Implementing A/B testing to optimize user flows.

Conversion Rate Optimization (CRO):

Analyzing website traffic and conversion funnels.
Identifying areas for improvement to increase conversions.
Implementing and testing changes to improve conversion rates.

Customer Journey Mapping:

Visualizing the customer's interaction with a brand across all digital touchpoints.
Identifying opportunities to improve the customer journey.
Creating personalized experiences.

Web Analytics and Data Analysis:

Using tools like Google Analytics to track and analyze website and app performance.
Identifying trends and patterns in user behavior.
Providing data-driven recommendations for improvement.

Personalization:

Creating tailored digital experiences based on user data and preferences.
Implementing personalization strategies to increase engagement and conversions.

How I Work With My Client's

Project Work

For project-based work, I develop a scope of work document that details the work and deliverables.

Hourly Work

Billed hourly and does not have a defined scope of work. This is best for working as part of your team.

Past Projects

New Credit Card Product Line

Collaborated with Wells Fargo® product and UX teams to develop the online banking experience strategy and design for their new credit card suite, contributing to a significant enhancement of the customer journey.

Building a Home Improvement Business

My second passion has always been home improvement. I had a great time building the brand, website, marketing materials and business model for CJH Handyman, a Boston based Handyman business.

New Websites for a Leading Health Insurance Company

As Digital Product Manager at Aetna®, I spearheaded the comprehensive redesign and re-platforming of their student health product lines, significantly enhancing the user experience.

New Member Platform for a Leading Retirement Company

Working in a product management role at Prudential® Retirement I had the pleasure of helping re-platform and build new secure portals and member websites using SAFe agile framework.

A Few Brands That I've Worked On

All trademarks, logos, and brand names are the property of their respective owners. The use of these names, trademarks, and brands does not imply endorsement.